
About Us
Higher Peaks Agency is focused on four pillars: distribution, education, innovation and relationships.
Drawing on the incredible innovation in the cannabis sector, Higher Peaks will help bring cannabis brands to market by creating a diverse portfolio of brands, providing top notch cannabis education to retailers and consumers.
THE FACTS
Restrictive marketing means the battle of the brands is fought and won at retail
The route to cannabis retailers is not easy, it’s challenging and it’s cash-intensive
National distribution is disconnected with 10 Provinces & 3,000+ retailers

Meet Our Executive Team
Get to Know Us
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Cartel Cutler
Managing Partner
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Lenny Kerman
Managing Partner
“Our beliefs, mission, and vision are reflected in every interaction. The market moves quickly and so do we, we’re constantly evaluating, innovating, and optimizing our strategies to defend the long-term market position of our business partners. Our team is what separates us from our competition as we lead through transparency, innovative engagement, and educational empowerment.”
"We are an extension of our partners' business and culture. We have a clear mandate to grow your distribution footprint, raise brand awareness, and increase revenue. Supply and demand has swung dramatically since legalization and your brand needs to be well-positioned for the highly competitive retail landscape. Providing top-notch cannabis education to retailers and consumers, Higher Peaks has the expertise necessary to handle any ask."
Cartel Cutler
Lenny Kerman

Our Values
COMMUNITY & RELATIONSHIPS:
We’re proud to be involved in the Canadian craft cannabis culture. Higher Peaks Agency is committed to improving the cannabis experience. We do this through building relationships in person with every retail location, and by retailers knowing that they can count on us to provide them with quality products. The producers we represent hail from all across Canada and we consider ourselves a part of their teams as we treat their products like our own.
QUALITY & INTEGRITY:
We believe in the companies we represent and have a trusting and honest relationship with our clients. We will only represent high quality products from producers who are committed and passionate about the Canadian cannabis industry.